7 months ago
26
Sales of iPhones have fallen in almost every market across the globe. That’s according to the latest results from Apple.
The technology giant said overall demand for its smartphones dropped by more than 10 per cent in the first three months of this year, with sales falling in every geographic region except for Europe.
Apple said overall, revenues across the company declined by four per cent to US $91 billion, the biggest drop for more than a year.
Nevertheless, the results were not as bad as expected and Apple’s share price rose in after-hours trading in New York.
The company said the figures were distorted by Covid-related supply disruptions, which led to unusually strong sales during the same period last year.
It pledged that sales would return to growth in the months ahead, noting upcoming product launches and investments in artificial intelligence.
For the iPhone, sales in the critical greater China market dropped by eight per cent. Competition in that market has been intensifying from local rivals such Huawei.
English (US) ·